Gigabyte’s Radeon RX 9070 XT GAMING OC graphics card
Multiple pricing leaks for AMD’s much-anticipated Radeon RX 9070 XT have surfaced in recent days, creating a rosy picture for AMD if the pricing is accurate as it is likely to undercut all of Nvidia’s new RTX 5000 series, including the $549 GeForce RTX 5070.
Price for Radeon RX 9070 XT reference card
The first leak comes from a member on the Chiphell forum, who claims that AMD’s Radeon RX 9070 XT reference card will cost just $479. It should be noted that the reference card is usually quite simple in terms of cooling, and most gamers choose third-party manufacturers with their coolers for lower noise levels and better cooling. However, its price is somewhat related to a more recent leak that suggests prices for those more elaborate models, often referred to as AIB or partner cards.
Pricing for Radeon RX 9070 XT partner cards
That’s the price everyone would like to know seeing as cards such as the Gigabyte Gaming OC version of the RX 9070 XT are what gamers tend to buy the most. A page spotted at a retailer in the Philippines (via Videocardz) shows a price for this model of 35.00 Pesos. That equates to about $512 before taxes and likely closer to $600 after them.
For reference, the Nvidia GeForce RTX 5070 is slated to cost $549, which was confirmed by Nvidia earlier last week at CES in Las Vegas during CEO Jensen Huang’s keynote presentation. The RTX 5070 Ti will come in at $749, significantly more than the Radeon RX 9070 XT if the leaked price is to be believed.
At its CES presentation, AMD revealed some interesting information about which graphics card models its new Radeon RX 9000 RDNA 4 graphics cards would face. In short, it would eschew Nvidia’s flagships and instead this would aim for the mid-range and compete with the RTX 4070 Ti and probably not perform much better than its current RX 7900 XT.
AMD has named its new graphics cards RX 9070 XT and RX 9070 to enable clearer comparison with … [+]
However, in a recent performance leak, the RX 9070 XT was doing more than that and instead delivering performance similar to the RTX 4070 Ti Super in one test and even eclipsing the RTX 4080 Super in another. It would be nice to think that the over-performance it delivers compared to the image above, but realistically a $600 price tag would currently only mean competing with an RTX 4070 Super and even then you’d be hard pressed to find one under 650 dollars.
If AMD can deliver performance a step or two above that for the same price, it will be well on its way to giving Nvidia stiff competition in the midrange, even if its Radeon RX 7900 XTX still be her fastest card. However, with AMD and Nvidia launching new models over the next month or two, this should also see price drops for the Nvidia RTX 4000 and AMD Radeon RX 7000 series cards.
AMD’s aim this time around is to target market share and to do so it needs to be extremely competitive on price. It will also have Nvidia’s own version of DLSS 4, which it announced at CES alongside the GeForce RTX 5090, which is called FSR 4. Already previewed by journalists at CES as Digital Foundry, the technology to boost framerate helps it compete with Nvidia in offering the highest frame rates, which means smooth 4K resolution gaming is also possible on the Radeon RX 9070 XT and 9070.
As usual, pricing hasn’t been confirmed, but with AMD confirming that new cards are coming, we won’t have to wait long to see how AMD stacks up against Nvidia this time around.
